Product manuals increase consumer acceptance by providing your customers with important details that help them use your product effectively and confidently through set-up instructions, step-by-step help, and answers to frequently asked questions. Having quality product documentation improves usability and minimizes the learning curve, which reduces the costs associated with having your customers rely on technical support.
Depending on the product, effective user material can range from a small quick reference pamphlet to a high-quality publication in several volumes, containing detailed specifications, use cases and product advisories. Often, manuals are made available online as well as, or instead of, the standard printed format that typically accompanies the product itself.
Incorporating graphics can quickly and easily illustrate product use and allow you to clearly demonstrate all of the design features of your product. From a marketing perspective, providing documentation that details product functionality can also be a very useful tool for your sales team and presents an excellent opportunity to raise brand awareness.
In order to be effective, product documentation must meet the practical needs and comprehension level of your audience. Using a combination of audience analysis, use case scenarios and delivery options Cyberscribe designs intuitive, usable product documentation that helps readers find what they need and learn what they need to know, as quickly and easily as possible.
HOW CAN WE HELP?
Take advantage of our expertise:
- Full-service content development
- Contract writers & project staffing
- Online help & web content
- Product manuals & user guides
- Policies & procedures
- Graphics & technical illustrations
- Editing & translation services